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The top languages for translations in the travel and tourism industry
Any company dealing in travel and tourism needs to be global, and consequently multilingual. Multilingual services play an essential role in their success. It’s important to translate your services into as many languages as possible to appeal to travelers worldwide and earn their trust. But, how do we know which languages these travelers speak? First, […]
Translation turnarounds – How long does translation take?
When it comes to translation, people tend to think that 10 pages would be fully translated within a day. However, that can’t be true. How long does it really take to translate? After the cost and quality of the translation, the speed of translation is one of the most important factors when you are […]
Geo-targeting tips for your multilingual website
Multilingual websites are a common practice among small businesses, especially if they wish to open up to new markets. The translation of your website content is fundamental, but it is just the first step. You have translated your website to reach the right audience; however, the geographic locations of your visitors matter more than what […]
How to determine the word count of your website
This tutorial teaches how to get a word count of your website’s content. If you need to translate text files, strings or a WordPress website with WPML, check out our tutorial “How to calculate the word count for translation“. Your website is an integral part of your business. Eventually, you will need to have your […]
New markets, new languages
Localization is the primary means for expanding a business globally and reaching customers all over the world. However, the temptation to localize in as many languages as possible at once is a dangerous one. You could invest too much in localization and spread your resources too thin. The best approach is to go global in […]
Optimize your app-store profile with localization
Mobile applications serve numerous purposes in areas ranging from gaming to health care. Their popularity is constantly growing, and the industry produces more and more apps every year. No one knows how many apps actually exist. In July 2016, Android users had 2.2 million apps to choose from, while the Apple Store launched with only […]
Why small businesses should localize their websites
Businesses need a global presence to connect with customers all around the world. Nowadays, with the smart use of modern technologies, even small businesses can approach international customers with relative ease, if they employ the right expansion strategy. The Internet made the world a much smaller place. At the same time, it revealed how different […]
How transcreation can help translate your brand
Every company knows how crucial communication is for its marketing strategy. And when a company decides to expand globally, even its brand needs to be globalized. The whole company’s image has to be translated and adapted for different markets and cultures in order to appeal to local customers. Such a deep and specialized translation is […]
Top languages to localize your iPhone app and get revenue
In a world where the use of iPhones is rising exponentially, there is a huge opportunity to make a name for yourself and earn tons of revenue by making your iPhone app multilingual. Nowadays, we hardly see any English-only iPhone apps; this is mainly because everyone wants to have a top-selling app and the most! […]
Quality assurance for software, games, and apps
We know that deciding to localize an app is a huge step into the global market, not only because of the many new users you are going to reach, but also because with every new update, new translations will come. This means that your app will be forever bound to be localized, and its success […]